Major changes are coming in Google’s search engine algorithm – again! Nothing new here. Google makes hundreds of algorithm tweaks per year when it comes to its search engine. But these changes will have potential to have the same ramifications and consequences as the Panda effect. Semantic Search According to the Wall Street Journal, Google [...]
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New TLDs (Top Level Domain) are coming soon. Big companies with big buck will be leading the way. The public will soon see, as a speculation, domain extensions such as .sports, .paris, .car, etc. And there’s no doubt that entrepreneurs will take advantage of this opportunity where they can register domain names i.e. news.sports, shop.sports, [...]
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Even with the rise of mobile apps, the web continues to grow at an astonishing rate. This means that more and more websites are being built and like all websites, are hungry for an audience. One of the best way to get traffic to a website is to focus on Search Engine Optimization. And publishing [...]
Content is king! You probably heard of that phrase a lot of times already if you have been surfing the web and/or are involve in SEO (Search Engine Optimization). Brafton’s SEO infographics tells the tale on why this is so. Eversince Panda’s update, websites that continually improves the content of their websites benefit from Google’s [...]
The Panda Update is one of the most online-shattering news when it became live on February 2011. A lot of website lost their rankings. Big businesses were also affected with this update. And to make it all the more anxiety-provoking is that there were a succession of Panda version that Google implemented as well. One [...]
This particular update occurred on February 2011 and is a prelude to a much bigger and much controversial update. According to Matt Cutts from Google, this update targets sites that copies the contents of other sites. This is why this update is named as the Google Scraper Filter. The estimate was that about 2% of [...]
Some Google updates are rolled back such as the Supplemental update. The Mayday update, however, is one update that will never rolled back according to Matt Cutts, Google’s chief spam engineer. He also mentioned that the Mayday update is about the quality of search results with longtail keywords and that this update is about the [...]
Vince update was named after a Google engineer who made this “minor change”. This update came into production around February 2009. SEO practitioners have noticed that the change resulted in big brands being pushed to the top for certain keywords such as mortgage. It created such a stir that some forums bended the rules in [...]
The Google Dewey Update was initiated on March-April 2008. It was given the name Dewey because Matt Cutts, the head of Google’s spam team, requested for some feedback and use the name “Dewey” on the feedback form. The effects of this update with regards to ranking is not catastrophic in proportion compared to the other [...]
The Google update made on June 2010 refers to the completion of a new index system called caffeine. And it is about delivering freshness in web searches. This means that you can find links to more relevant content much sooner. It also means that Google’s crawlers are crawling and indexing at a much faster rate. [...]
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